Brookdale Senior Living Raises $1.2 Million for Alzheimer's Awareness

Brookdale Senior Living, a prominent leader in senior care, has made significant strides in the fight against Alzheimer's disease. In a remarkable show of community support, Brookdale raised $1.2 million for the Alzheimer's Association Walk to End Alzheimer's in 2026. This contributes to a staggering total of over $24 million that Brookdale has amassed since 2008, demonstrating an unwavering commitment to this important cause.

The Alzheimer’s Association Walk to End Alzheimer's is the world's largest fundraising event focused solely on Alzheimer's care, support, and research. This year's event took place on a crisp September morning in numerous locations nationwide, bringing together thousands to honor and support those affected by this devastating disease. The enthusiasm and unity among participants were palpable, providing a sense of hope and purpose.

This event, celebrated each year, offers participants an opportunity to connect, share their stories, and advocate for a future without Alzheimer's. Walks are typically organized at the local level, allowing communities to come together for a singular cause while empowering local chapters of the Alzheimer's Association.

Meaningful Contributions since 2008

Brookdale's journey with the Alzheimer's Association began in 2008. Since then, the company has played a vital role in fundraising efforts. Each year, employees participate in local walks across the country. Their dedication to raising awareness and funds is an inspiring example of corporate social responsibility in action.

This partnership isn’t just about raising money; it’s about creating a community of support. Brookdale offers resources and tools for families affected by Alzheimer's. Their commitment extends beyond fundraising, ensuring that families have the information and services they need during challenging times.

A Growing Team of Supporters

Brookdale's team includes thousands of employees, residents, and families affected by Alzheimer's. Each year, their numbers grow as word spreads about the positive impact of these fundraising walks. The events create bonds between participants, with many sharing experiences that foster a deeper understanding of the challenges faced.

The organizers set a goal for this year’s campaign that encouraged ambitious fundraising. The strategies included personalizing fundraising pages and encouraging creative community events in the lead-up to the walk. This approach helped motivate a broad range of participants, enhancing community engagement and financial support.

Event Details and Local Participation

The Walk to End Alzheimer’s includes various activities designed to engage participants. Many walks kicked off in late August, with Brookdale locations hosting their events in early September. On the day of the event, participants gathered, adorned in purple, symbolizing Alzheimer's awareness. They participated in a moving ceremony that included testimonials from those impacted by the disease.

Following the ceremony, participants embarked on a symbolic walk to honor loved ones. The atmosphere was heartwarming, with participants encouraging one another and standing in solidarity for a cause that affects millions of families. It served as a vivid reminder of the collective effort needed to combat Alzheimer's disease.

Recognition and Acknowledgments

Brookdale’s fundraising success has not gone unnoticed. The company received accolades for leading such impactful initiatives and for its ongoing efforts to bring awareness to Alzheimer’s. Their relentless pursuit of education, research funding, and providing support resources highlights their leadership's dedication to making a difference.

Community leaders and local officials often join the walk, further bridging connections and demonstrating the importance of community action. In 2026, the walk featured testimonies from local leaders, emphasizing the need for continued support and awareness regarding Alzheimer's research and care.

Looking Ahead: Future Goals

As Brookdale continues its commitment to the Alzheimer's Association, they aim to expand their reach and effectiveness each year. The raised funds are critically important, as they directly support research initiatives aimed at finding a cure for Alzheimer’s. Future walks will also seek to incorporate new technologies for participants to share their stories and rally support.

Organizers plan to introduce additional fundraising events throughout the year. These initiatives will keep the conversation going and ensure that support for Alzheimer’s research and care continues unabated. Brookdale recognizes the importance of creating sustainable, year-round engagement that keeps the community involved.

Join the Movement

Community members, friends, and family are invited to participate in upcoming events and support future fundraising efforts. The more voices that are raised, the closer the goal of finding a cure becomes. Interested individuals can get involved by volunteering or simply participating in the next Walk to End Alzheimer’s in their locality.

Brookdale’s belief in collaboration resonates throughout the Alzheimer's community. They look forward to more milestones in the future as they continue to unite for a world free from Alzheimer's. Together, they strive to change lives, one step at a time.